Showing posts with label Google. Show all posts
Showing posts with label Google. Show all posts

Wednesday, March 17, 2010

Facebook overtakes Google - really?

How Facebook overtook Google to be the top spot on the Internet

Posted using ShareThis


I thought this article was best at summing up this phenomenal event that's taken place over the weekend.

The media will go on and on using superlatives like 'crushed' and 'Facebook wins' and all that, but as a true marketer you have to look at this objectively.

What happened: Facebook became the most visited 'standalone' site, above Google. By standalone, I mean more people typed in facebook.com into their browsers than 'google.com'.

This in itself is a phenomenal achievement and will definitely be something the FB guys need to be proud about.

Now, I'll leave you to the article. Enjoy. Share. Socialize.

Thursday, February 11, 2010

Buzz words

So Google Buzz went live 2 days ago, and I for one wanted to try it immediately.

My last blog post about Google's entry into Twitter's turf was a bit skeptical, but I've learnt to accept Google's many forays because it does on a very large scale what most marketers should always be doing:

Testing.

The questions I had - and was answering in my head anyway - were what if Google fails on this, and what if it succeeds, or even better: what if it trumps its own social network site: Facebook?

In the end, the one answer I got was: so what? Either way, Google wins because despite it acting like a kid with a large lego set constantly creating either great works of mechanics or something your robot-dog dragged in, people talk about it.

And you ALWAYS want people talking about your brand.

Coming to the product: I like Buzz. I think Buzz has potential.

Tuesday, February 9, 2010

Is Google God? Or just a new China?

So here's the news from Techtree.com:

Google will tonight (February 9, 2010) launch an initial version of its rival to Facebook.

Counter-productive? Counter-intuitive?

An extremely smart move to capture the silent market?